Send Emails To The Readers & Advertisers Giving Discounts For Booking A Space In The Newspaper For Displaying Their Products & Services With Email Marketing
In the current scenario, a rapid growth can be seen in digital marketing in compare to traditional marketing. This change in marketing technique had led print media, especially the newspaper getting lost in the internet world. But no worries print media can regain that popularity to set in cement for passing along information to the masses with Email Marketing.
Today, what is the biggest and main source of income for the newspapers? Obviously, advertisements they are the backbone of any newspaper that is published regularly. Thousand people get connected with the publishing houses to get their product or services displayed. But, again the social media has degraded the number of advertisements to a great extent. So, to keep that consistency in your income email marketing would be a great tool for the newspapers.
Email marketing is one-time investment application. It is cost-effective and affordable email service. You can send bulk emails notifying discounts & coupons for the advertisers. People looking for booking a space in the newspaper for displaying their products & services love to get such offers, especially via email 🙂
Apart from gaining advertisers you also have to take care of your readers. Newspaper agencies can make the news more customized for the readers via email templates. These are easy to design with drag & drop email builder. Send your readers news related to sports, economy, and budgets to keep them updated.
People find it interesting getting news in their mailboxes and this will also help you in branding your newspaper agency quite quickly. Similarly, you can send email templates to attract new advertisers by giving them heavy discounts initially. So, get ready to entice the youngster and make them read the newspaper by designing an attractive email campaign.
Email Campaign Examples:
MailGet Bolt – Email Marketing Tool For Newspapers & Print Media has a list management feature which lets you organize your address book for different product lines or other services. If you have ready to send mailing list you will always be contacting to the right group of a person at the right time. A managed list also help you in removing any bad sectors from your mailing list this will ensure 99% deliverability of your emails.
Newspaper agency can also track their email campaign like how many of them have clicked, opened and unsubscribed your mail. Tracking your email provides a valuable interaction with your readers and advertisers.
Autoresponders have built-in capability to send pre-scheduled emails to your subscribers. Email autoresponders help newspaper agencies to find out when is the best time of the day to send a message to their subscribers so that they receive and read them right away.
Email marketing autoresponder will keep track of the number of new subscribers each day. And as soon as any new person sign up your subscription form he will immediately start receiving the messages. So, set your email that helps you to decide what future information and messages you will send to your subscribers.