Manage Sourcing, Interviewing The Candidates, Referring The Documents & Matching Candidates With Clients With Email Marketing A Smarter Tool
Recruitment Agencies are the middle man between job seekers and potential employers, who help job seekers to search for permanent or temporary work. Recruitment process involves many stages like sourcing, interviewing the candidates, reference checking the documents, matching candidates with clients etc.
For recruitment agencies, both clients and candidates are vital to carrying on the business, and therefore an enduring relationship of trust should exist and maintained between both the parties.
A client will probably continue to work with an agency who fulfills the requirement in time & has a positive behavior towards the clients. The same applies to the candidate. A candidate is more likely to continue hiring the agency services with which it has developed a deep and trusting relationship.
So, now agencies must have got an idea to why a proper communication is needed to carry on the business year after year. To fulfill the prospective need agencies are hiring and implementing Email Marketing in their business. With email marketing recruiting agencies can send unlimited emails to their clients & candidates.
Recruiters can also send email templates which are more triggered, attractive and are liked by users compared to a formal email. Email templates are more popular because anyone receiving an email would be attracted to emails that are visually appealing with precise piece of information 🙂
Suppose, if a client has given an order to the recruiting agency to recruit 100 Human Resource applicants, then the agency can send one same content mail in bulk to all HR applicants present in his mailing list. This would benefit you and save your lot of time and efforts to manually send mail to each and every individually personally.
Autoresponder work on autopilot basis. Recruitment Agencies just have to set time and date so that according to the time scheduled your emails will be triggered to the recipient’s inbox directly.
Samples of an automated mail series:
Better and stronger networks are essential in a business like recruitment agencies & recruiters to carry on business and getting more projects. At times managing online network could be difficult in certain situations for the recruiters. Therefore email marketing manages all for you making your process simpler & manageable.
Staffing firms and recruitment agencies by organizing their address book under main categories can be able to reconnect with the right people at right time expanding their relationships.
You will always have different tiers of contacts from associates, clients, a candidate to acquaintances and everyone in between. So you need to organize them making an appropriate mailing list of the same.
Recruitment Agencies can send beautiful email templates to attract more candidates fulfilling their client’s target in less time. Suppose, an elementary school had vacancies for nursery teacher, then recruiter can design email templates accordingly with full of colors, attractive images of the school and more.
This would definitely attract the candidates interested in that job and your emails would get a quicker response letting you achieve your client’ s target. Agencies can also optimize welcome emails to clients letting them know about your recruiting services & agency.
Email templates examples:
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