Are you dreaming of an online business that highlights perfect hairdressers, nail fashion, healthy tips for hair and beauty salons?
For a salon business, you should have a good market strategy and a plan to entice more customers. If you still stick to a traditionally followed technique to take appointments i.e, through a “Telephone” then you are only targeting and reaching to your local customers.
There are many opportunities that you are losing every second, wonder how?
If customers are willing to take your salon services for a day, he will call you to get an appointment + they would definitely inquire about some salon treatments.
On call whatever you say will be momentary in his mind & sustain till the call is going on. Once the call is lost, a person will hesitate to inquire again turning you to lose your lead in a second.
No Phone Calls, Indulge Via Email Marketing – Improve Client’s Engagement
Email marketing handles everything making you free to run your business. With this powerful, email marketing tool hairdressers & hair specialists can develop the ideas, target your audience, design and build an impact full email template, campaign or newsletter.
Through an excellent email marketing tool, you can keep the mass aware of your events, offers and more by just sending them“An Email”.
A well-executed email marketing will let you –
- Share the scoop about your beauty and salon business(offers, promotions, etc)
- Build trust & never lose your potential clients.
- Attract clients that value the expertise of your salon and staff.
- Generate more traffic and positive online reviews to your salon business.
Dive Your Salon Into The Spotlight – Through Drag & Drop Email Builder
Create and build mobile responsive email templates for your hair salon business. Hairdressers can also go for visual or content templates. These templates are super easy to design you only need to drag & drop the required elements and upload your hair salon images with different styling options to attract more customers to your business.
Examples – “Blow Out Before You Go Out” OR “Refer A Friend To Our Services You’ll Both Receive 20% Off” etc.
Organize Customers Data Leads To Great Success & Frame Ahead – Email List Management
Organizing your client contact details may be difficult and tedious at times, but clean lists improve deliverability for your mails. In today’s fast marketing world, salon owners can’t afford to waste time on bounced emails or their emails being trapped in spam or junk.
To stay ahead, hair & beauty salon owners need to maintain up-to-date customer contact data and prospect information. The biggest advantage of clean email list is, it will keep your brand pace maintained with your salon clients & customers.
Stop Wasting Your Money In Expensive Marketing Tactics
Forget the old traditional practice where to promote your business you used to hire advertising agents to issue flyers, business cards and ads in local magazines. Start practicing with the latest communication media i.e. email marketing to promote any information on the latest hair & beauty care for your salon.
Send Automated Mails Reminding Customers – “Grab Heavy Discounts On This Christmas Eve” OR “Walk In Appointments For Our Salon”
Make Your Salon Offer Count, Through Email Tracking
Through email tracking, you can track how many users have opened your offer emails via the open rates, click through rates options & you can schedule the offer email again with Email Autoresponder to the users who haven’t opened your email for the first time.
This will increase your visibility(brand recognition) thereby improving your mail revert rate by customers.
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