10 Cheapest Email Marketing Services 2017
“The company in which you will improve most, will be the least expensive to you.”
– George Washington
Money matters !!!
Offcourse..You are in any business, you would want to spend minimum and save maximum. The more you save, the more you earn. And the most interesting thing about cost saving is that it is a never ending process.
Businesses today invest thousands of dollars in email marketing, by hiring costly services that display tons of features (many of which may be useless for you) and assure you highest ROIs.
But the same level of success can be derived from low-cost email marketing services too, as they also have all the necessary features required for a successful email campaign.
For you to choose from, I’ve shortlisted 10 cheap email marketing services of 2017 that are capable enough of generating higher returns on your investments.
Side Note – Here, I am not going to discuss the free plans of email marketing services because, as I’ve told you in my earlier blog, they aren’t a good option. I’d mention them as they are a part of pricing plans but would never recommend them.
MailGet is by far the most reasonable and affordable email marketing service that comes up with many great features through which you can do powerful email marketing for your business.
It has many amazing features like – drag n drop email builder, list management, autoresponders, drip emails, schedule your email, signup forms, multiple SMTP integration, google analytics integration, and many more to offer at lowest possible prices.
It is a fully hosted service so you need not worry about managing servers too.
It’s disruptive pricing plans give you the flexibility of paying for only the amount of emails you send along with a monthly subscription fee according to your contact list.
MailGet connects with Amazon SES for sending emails, so high deliverability is quite assured. Amazon SES charges you $0.10 per thousand emails and MailGet charges you on the basis of a number of subscribers as per the table shown below.
If you have 10,000 subscribers, and you send them around 100,000 emails per month, then you will have to pay only $39 ($29 for 10,000 subscribers plus $10 for 100,000 emails) per month.
Not all services offer you so many features at such low prices. Moreover, its approach for email marketing is fresh and in accordance with today’s marketing scenario.
AWeber is another low-cost email marketing service with multiple features like Signup Forms, RSS to Email, Email Analytics and QuickStats, Manage Subscribers List, Subscriber Segmenting, etc.
It charges you in two parts. The first one is the Advanced Pricing Plan, which you can pay monthly, quarterly or annually. Other than this there is an additional Subscriber pricing according to your list size. The prices of both are mentioned in the table below.
Like for example, you have 10,000 subscribers, take a monthly plan, and then your monthly bill would be $69 ($19 + $50).
If you have a subscriber base of more than 25,000 subscribers, you make contact them, and they will carve out a plan suitable for you.
Moosend is a less known, but a cheapest email marketing software that allows you send email campaigns at affordable prices. It comes with both SMTP and API integration and has nearly all required features.
It has both Monthly as well as Pay as you go plans, where the former one charges according to the number of subscribers and the latter one according to the volume of emails. Tables below demonstrate the prices for both the plans separately.
It has plans up to a huge 800,000 subscribers where it costs $2320 per month.
As depicted in the table above, if you take up a plan based on a number of emails, for up to 100,000 emails you will have to pay $1 per 333 emails plus $0.003 per recipient. Similarly, you can assume for the higher plans also.
MailChimp is yet another email marketing tool in the competition of cheap email marketing services that offers features like A/B Testing, RSS to Email, Analytics, etc.
MailChimp has three plans by the names Entrepreneur, Growing Business and High Volume Sender, pricing of which are based on number of subscribers.
The entrepreneur is a forever free plan that offers 12,000 emails for up to 2,000 contacts per month, whereas Growing Business and High Volume Sender are paid plans, prices of which are mentioned below.
MailChimp also offers ‘Pay as you go’ plan when you can purchase email credits and use them according to your need. Like purchasing 10,000 email credits will cost you $200 @ $0.02 per email.
Pay as you go plan seems a bit costly but you can use your credits for any amount of time.
iContact is one of the affordable email marketing software which again is priced moderately and allows multiple features at the same time. It also comes with features like Autoresponder, A/B split testing, Email Builder, Third Party Integration and Online Surveying.
It has a simple pricing plan that charges you according to the number of subscribers in your list. Like for a subscriber list of 10,000, your monthly bill would be $74. Also, it has a free trial and gives an annual discount of 15%.
For a contact list of more than 15,000, you can contact them, and they would provide you a customized plan. Moreover, it’s pricing for Salesforce is based on the number of emails sent.
6. Zoho Campaigns
Campaigns is a Zoho vertical, integrated with Zoho CRM. It is intended for small and medium-sized businesses and is fully automated. It has pre-designed Email Templates, allows A/B Testing, integrates with Google Apps and does much more at reasonable prices.
It offers a monthly forever free plan for 2,000 subscribers and 12,000 emails. Along with it, paid plans based on both number of subscribers and volume of emails are also there. Prices up to 100,000 subscribers and the same number of emails are mentioned below.
Those who do not send emails frequently can take up ‘Pay as you go’ plan and purchase emails credits.
For higher number of subscribers, you can use a customized High Volume plan. Email send limit of this plan is 10 x number of subscribers.
7. Constant Contact
Constant Contact is a cheapest email marketing solution with quite a good number of features and modest prices. It is good at analytics and support and serves you a handful of email templates and list building tools.
It displays plans up to 10,000 subscribers, above which you will have to contact the sales team of Constant Contact.
It also provides Nonprofit and pre-pay discounts of 10-30 % and has a 100% money back guarantee. But hey, terms and conditions apply.
Campaigner claims to convert emails into revenue. It is designed for all business sizes and is cheapest email marketing provider that offers professional email campaign creation, advanced list segmentation & management tools, and targeted email autoresponders & workflows.
It has pricing plans based on a number of subscribers up to a list of 100,000 contacts, but above 25,000 contacts the plans become a bit costlier as compared to other services. The table below divulges the pricing plan in detail.
Its High Volume pricing plans are customizable and can be availed by requesting a quote or by a call.
CakeMail is another low-cost email marketing software that helps businesses send successful newsletters in less time. It is a low priced email marketing solution that offers its users, easy and simple email sending. Its features include handmade templates, easy list management, analytics, tracking, and support.
It has a simple subscriber based pricing plans up to 25,000 contacts above which you will have to contact the sales team. It’s paid plans come without the logo of CakeMail.
It has an appealing interface and using it is a fun experience.
It is an online email marketing low-cost service with great features and great prices. Its list of features includes Autoresponders, Email Creator, A/B Split Testing, Landing Page Creator, List Management and much more.
The table below depicts the prices of GetResponse. It charges according to the number of subscribers in your contact list. Like for up to 25,000 subscribers it costs $145.
It also has discounts for Nonprofits and annual buy. And again for High Volume, contact GetResponse team.
Among these cheap email marketing lists, many services also provide free trials for 15 to 60 days, but I’d suggest you to take up a paid plan because paid plans allow you full access to all the features. Moreover, they don’t have any setup costs, and you can cancel these services anytime and move to a better one.
Selecting a good service is a complex task but is a single time one. Once you find the cheapest email marketing company that fits you the best, you can relax and sit happily seeing the conversions it produces for you. So choose well.
Do you have suggestions of your own? Share in the comments section below!