“The company in which you will improve most will be the least expensive for you.”

                                                                                                – George Washington

Money matters !!!

Of course…You are in any business, you would want to spend the minimum and save maximum. The more you save, the more you earn. And the most interesting thing about cost saving is that it is a never-ending process.

Businesses today invest thousands of dollars in email marketing, by hiring costly services that display tons of features (many of which may be useless for you) and assure you highest ROIs.

But the same level of success can be derived from low-cost email marketing services too, as they also have all the necessary features required for a successful email campaign.

So for you to choose from, we’ve shortlisted 10+ cheap email marketing services of 2022 that are capable enough of generating higher returns on your investments.

Comparison Between Cheap Email Marketing Services
Services Monthly Pricing Number Of Emails Free Trial Rating
Pabbly Email Marketing $29 Unlimited Yes 4.9/5.0
MailGet $29 Unlimited Yes 4.8/5.0
SendinBlue $25 40,000 Yes 4.2/5.0
Moosend $30 Unlimited Yes 4.4/5.0
SendPulse $6.40 500 Yes 4.2/5.0

Side Note – Here, I am not going to discuss the free plans of email marketing services because, as I’ve told you in my earlier blog, they aren’t a good option. I’d mention them as they are a part of pricing plans but would never recommend them.

1. Pabbly Email Marketing

Pabbly Email Marketing is a great choice for business owners who want to send bulk emails to all their prospective users, in just one click. With this email marketing service, you can manage your contacts, email lists, and establish direct contact with your customers.

It removes the lengthy process of connecting SMTP that causes confusion. Since here in Pabbly Email Marketing, you don’t have to connect any SMTP which means you can simply verify your email and start sending emails to a mass audience quickly.

Thus, you don’t have to pay any extra amount for connecting other professional SMTP servers. Instead, you can subscribe to the plan based on your users and send emails to them within a price range that is comparatively cheaper than other email services.

It offers a user-friendly interface to easily manage contact list, schedule email along with drip campaign and to personalize your design email template.

Therefore; hit the below link to try all the above-stated features and remark your presence in this ever-growing technological world by making an impact in the minds of people through Pabbly Email Marketing.

I am using Pabbly Email Marketing for a year and tested all it’s working. It helps me increase my open rate by 23%.

So, if your focus is on open rate then I would recommend you to use Pabbly Email Marketing as it’s the cheapest & reliable service among all.  

It charges only $49 per month for email marketing with which you can send unlimited emails to 15,000 subscribers. 

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Pabbly Email Marketing offers different pricing plans which are based on the number of subscribers such as-

Rookie – With this plan, you can send unlimited emails to 5,000 subscribers at the cost of $29 per month. Also, it provides you a facility to connect 3 SMTP servers, automatic follow-ups, and an email builder.

Pro – Buy now this plan and send emails to 15,000 subscribers at the price of $49 per month. Moreover, this plan includes all the basic features of the Rookie with MX Checker and live chat support.

Advance – As the name suggests, this plan includes all the advanced features of Pro at the cost of $99 with 50,000 subscribers. Also, you can upgrade your plan based on the number of subscribers on your mailing list from 50,000 to 1,000,000.

For instance, for sending unlimited emails to 100,000 subscribers, you need to pay $179 /month & so on.

2. MailGet

MailGet is by far the most reasonable and affordable email marketing service that comes up with many great features through which you can do powerful email marketing for your business.

It has many amazing features like – drag n drop email builder, list management, autoresponders, drip emails, schedule your email, signup forms, multiple SMTP integration, google analytics integration, and many more to offer at lowest possible prices.

MailGet is a fully hosted service so you need not worry about managing servers too.

MailGet - Best Email Marketing Services

It’s disruptive pricing plans give you the flexibility of paying for only the amount of emails you send along with a monthly subscription fee according to your contact list.

With MailGet you can effortlessly integrate multiple SMTP servers like Amazon SES, SendGrid, Mailjet, etc & send bulk emails at the same time.

The software is also cheapest among all services as it allows you to send Unlimited Emails to 7,500 subscribers at just $5 with a PROVEN DELIVERABILITY RATE.

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MailGet connects with Amazon SES for sending emails, so high deliverability is quite assured. Amazon SES charges you $0.10 per thousand emails and MailGet charges you on the basis of a number of subscribers as per the table is shown below.

MailGet pricing

For instance, If you have 5,000 subscribers, and you send them unlimited, then you will have to pay only $29 ($49 for 15,000 subscribers) per month.

Not all services offer you so many features at such low prices. Moreover, its approach for email marketing is fresh and in accordance with today’s marketing scenario.

3. Moosend

Moosend is a less known, but the cheapest email marketing software that allows you to send email campaigns at affordable prices. It comes with both SMTP and API integration and has nearly all the required features.

Moosend - Cheap Email Marketing Services

Moosend has both Monthly as well as Pay as you go plans, where the former one charges according to the number of subscribers and the latter one according to the volume of emails. Tables below demonstrate the prices for both the plans separately.

Moosend pricing 1

It has plans up to a huge 800,000 subscribers where it costs $2320 per month.

Moosend pricing 2

As depicted in the table above, if you take up a plan based on a number of emails, for up to 100,000 emails you will have to pay $1 per 333 emails plus $0.003 per recipient. Similarly, you can assume for the higher plans also.

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4. SendinBlue

SendinBlue is another low-cost email marketing service with multiple features like Signup Forms, RSS to Email, Email Analytics and QuickStats, Manage Subscribers List, Subscriber Segmenting, etc.

Sendinblue - Cheap Email Marketing

It charges you in two parts. The first one is the Advanced Pricing Plan, which you can pay monthly, quarterly or annually. Other than this there is an additional Subscriber pricing according to your list size. The prices of both are mentioned in the table below.
Like for example, you have 10,000 subscribers, take a monthly plan, and then your monthly bill would be $69 ($19 + $50).

If you have a subscriber base of more than 25,000 subscribers, you make contact them, and they will carve out a plan suitable for you.

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5. SendPulse

SendPulse is yet another email marketing tool in the competition of cheap email marketing services that offers features like A/B Testing, RSS to Email, Analytics, drag and drop editor, etc.

SendPulse - Cheapest Email Marketing

It has different plans, pricing of which are based on a number of subscribers.

The free plan offers 15,000 emails for up to 500 contacts per month, whereas for further more paid plans, that starts from $6.4 to $25.6 only.

It also offers ‘Pay as you go’ plan when you can purchase email credits and use them according to your needs. Like purchasing 10,000 email credits will cost you $32 @ $0.0032 per email.

Pay as you go plan seems a bit costly but you can use your credits for any amount of time.

Further, it also has a VIP plan, in which you can target more than 1 million subscribers that provides custom pricing, custom email template, and personal management. You need to contact sales for this plan.

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6. GetResponse

It is an online email marketing low-cost service with great features and great prices. Its list of features includes Autoresponders, Email Creator, A/B Split Testing, Landing Page Creator, List Management and much more.

GetResponse - Cheap Email Marketing

The table below depicts the prices of GetResponse. It charges according to the number of subscribers in your contact list. Like for up to 25,000 subscribers, it costs $145.

GetResponse pricing

It also has discounts for Nonprofits and annual buy. And again for High Volume, contact GetResponse team.

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7. Constant Contact

Constant Contact is the cheapest email marketing solution with quite a good number of features and modest prices. It is good at analytics and support and serves you a handful of email templates and list building tools.

Constant Contact - Email Marketing

 It displays plans up to 10,000 subscribers, above which you will have to contact the sales team of Constant Contact.

Constant Contact pricing

Constant Contact also provides Nonprofit and pre-pay discounts of 10-30 % and has a 100% money-back guarantee. But hey, terms and conditions apply.

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8. Cakemail

Cakemail is an excellent choice for entrepreneurs and small business owners who want to expand their audience but don’t have a huge marketing budget. Cakemail offers all of the necessary tools to help you grow your audience and gain valuable insights along the way. One great detail about Cakemail is that you can use their free plan for as long as you want or until you’re ready for an upgrade.

CakeMail Email Marketing Software


Cakemail’s email marketing plans come in 3 sizes: Free, Growth, and Premium.

Free- $0 – No credit card needed, you can send 12K emails per month with the basic templates

Growth- Starting at $7, the send limit is 12x your contact limit plus 600 email templates

Premium- Starting at $199, starting at 100K contacts and the send limit is 15x your contact limit

All email marketing plans include email marketing campaigns, email designer, contact management, analytics, subscription forms, marketing API access, and unlimited users.

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9. Mailjet

Mailjet is another low-cost email marketing software that helps businesses send successful newsletters in less time. It is a low priced email marketing solution that offers its users easy and simple email sending. Its features include inbuilt templates, easy contact list management, marketing automation, and support. 



It has four pricing plans for the subscribers, you can choose any of them according to your need.

  • Free: This is a free plan which allows you to send 200 emails per day.
  • Basic: In basic plan, you will get all the core features of the service at the price of $8.69 only. You can send 30,000 emails in a month without any daily limit.
  • Premium: With all the advanced features and 30,000 monthly emails, it costs you $18.86.
  • Enterprise: It is a custom plan for high volume senders.

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10. Zoho Campaigns

Campaigns is a Zoho vertical, integrated with Zoho CRM. It is intended for small and medium-sized businesses and is fully automated. It has pre-designed Email Templates, allows A/B Testing, integrates with Google Apps and does much more at reasonable prices.

Zoho Campaigns

Zoho Campaigns offers a monthly forever free plan for 2,000 subscribers and 12,000 emails. Along with it, paid plans based on both numbers of subscribers and volume of emails are also there. Prices up to 100,000 subscribers and the same number of emails are mentioned below.

Zoho pricing 1

 Those who do not send emails frequently can take up ‘Pay as you go’ plan and purchase emails credits.

Zoho pricing 2

For a higher number of subscribers, you can use a customized High Volume plan. Email send limit of this plan is 10 x number of subscribers.

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11. iContact

iContact is one of the affordable email marketing software which again is priced moderately and allows multiple features at the same time. It also comes with features like Autoresponder, A/B split testing, Email Builder, Third-Party Integration and Online Surveying.

iContact - Cheap Email Marketing

It has a simple pricing plan that charges you according to the number of subscribers in your list. Like for a subscriber list of 10,000, your monthly bill would be $74. Also, it has a free trial and gives an annual discount of 15%.

iContact pricing

For a contact list of more than 15,000, you can contact them, and they would provide you a customized plan. Moreover, it’s pricing for Salesforce is based on the number of emails sent.

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16. Pepipost

Pepipost claims to convert emails into revenue. It is designed for all business sizes and is the cheapest email marketing provider that offers professional email campaign creation, advanced list segmentation & management tools, and targeted email autoresponders & workflows.

Pepipost Email Marketing - Cheapest Email Marketing

It has pricing plans based on a number of subscribers up to a list of 2000,000 contacts, but above 600,000 contacts the plans become a bit costlier as compared to other services.

Its High Volume pricing plans are customizable and can be availed by requesting a quote or by a call.

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Among these cheap email marketing lists, many services also provide free trials for 15 to 60 days, but I’d suggest you take up a paid plan because paid plans allow you full access to all the features. Moreover, they don’t have any setup costs, and you can cancel these services anytime and move to a better one.

Selecting a good service is a complex task but is a single time one. Once you find the cheapest email marketing company that fits you the best, you can relax and sit happily seeing the conversions it produces for you. So choose well.

Give a try to Pabbly Email Marketing- one of the cheapest email marketing service offers various features for sending the emails and that too in a very lowest price i.e $29/ month up to 5,000 subscribers.

 For more related stuff, you can also go through these blogs:-

Do you have suggestions of your own? Share in the comments section below!